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The Foundation

41.60$ Regular price 52.00$
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Fabriqué au Canada Made in Canada
Hydratant
Finition naturelle
Formule liquide
Convient aux peaux sensibles
Sans gluten
Végane
Choose your shade Shade Finder
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Description

This fabulous foundation has a lightweight feel but a rich effect. Its fluid and comfortable texture evens out the complexion while allowing the skin to breathe, providing a natural every-day radiance that is well-suited to all skin types.

  • Light texture and easy to apply
  • Long-lasting comfort that doesn't dry out or cake
  • Allows the skin to breathe naturally
  • Provides even coverage and a natural glow
  • Suitable for all skin types, including combination and oily skin

Formulation

Vegan, GMO-free, gluten-free.

Mode d'emploi

Apply a pump or two of product to your face and blend with the foundation brush or makeup sponge. For additional coverage, apply a second layer.

Tint: 1-2-3-4-5-6-7
Size: 30mL / 1.02 fl. oz
Expiry: 12 months after opening

Key Ingredients

 

Glycerine : Hydrate et protège contre la déshydratation.

 

Huile de carthame : Enrichie de vitamine E, cette huile hydrate et adoucit la peau. Elle a également des bienfaits anti-âge.

 

Essence de feuille d’aloès  : Elle a des propriétés anti-inflammatoires et elle hydrate votre peau.

Tous les ingrédients

Water/Eau, Cyclopentasiloxane, PEG/PPG-18/18 Dimethicone, Butylene Glycol, Glycerin, Dimethicone, Isododecane, Cetyl PEG/PPG-10/1 Dimethicone, Mica, PEG-10 Dimethicone, Sodium Chloride, Phenoxyethanol, Polysilicone-11, Disteardimonium Hectorite, Tribehenin, Sorbitan Sesquioleate, Triethoxycaprylylsilane, Aluminum Dimyristate, Disodium Stearoyl Glutamate, Lauroyl Lysine, Glyceryl Laurate, Propylene Carbonate, Fragrance/Parfum, Tocopheryl Acetate, BHT, Disodium EDTA, Carthamus Tinctorius (Safflower) Seed Oil, Aloe Barbadensis Leaf Extract, Panax Ginseng Root Extract, Camellia Sinensis Leaf Extract. Peut contenir/May contain [+/-] : Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).

The shades

SOIE

LIN

BEIGE

TAUPE

AMBRE

NOISETTE

ESPRESSO

"The secret to a luminous and even complexion, while letting my skin breathe — is the perfect coverage that you'll completely forget is there"

Andréanne Marquis, founder

Key Ingredients

Safflower oil

Enrichie de vitamine E, cette huile hydrate et adoucit la peau. Elle a également des bienfaits anti-âge.

Glycerine

Glycerin: Hydrates and protects against dehydration.

Essence de feuille d’aloès

It has anti-inflammatory properties and it hydrates your skin.

Tips and Tricks

The foundation adapts to you. For a second-skin effect, choose a shade identical to your own. To brighten or define, subtly vary the tones.

Build it your way:

  • The fluid texture of the foundation allows you to easily adjust the coverage. Start by applying a thin layer, then add product as needed until you achieve your desired coverage.

Find your perfect tool:

  • For a radiant, natural finish, apply the foundation with a damp makeup sponge. For more even coverage, opt for a foundation brush. In both cases, start at the center of the face and blend outward for a seamless result.
  • Long-lasting wear tip:
    To extend the wear of your foundation throughout the day, set it with a light layer of loose powder. Use translucent powder to maintain a light, luminous finish, or a tinted powder for a more polished look.

FAQ

Is the foundation lightweight or full-coverage?

Our foundation features a lightweight, fluid texture that is easy to work with. Weightless upon application, it offers buildable coverage from light to medium, while maintaining a natural finish on the skin. It is ideal for an even complexion without weighing down or freezing facial features.


Does the foundation leave a sticky feeling after application?

No, once applied, it dries quickly to leave a soft, non-sticky finish. This feature not only allows for more comfortable makeup wear, but also ensures better hold throughout the day, without transferring.

What is the foundation's finish: matte, luminous, or satin?

Our foundation offers a naturally satin finish that subtly reflects light without looking shiny.

Is it absolutely necessary to use a setting powder after application?

We recommend using a setting loose powder, especially if you have combination to oily skin, or if you want to extend your makeup wear.

You can apply it solely to the T-zone (forehead, nose, chin) to control shine, or all over the face for a more velvety finish.

The loose powder also helps lock the foundation in place, preventing it from settling into fine lines and improving overall longevity, especially during long days or in hot weather.

If you want to maintain a luminous and natural look, opt for a translucent loose powder. Instead, choose a tinted loose powder for an even complexion and a more polished makeup look.

Is it absolutely necessary to use a setting powder after application?

Absolutely! Our foundations are formulated to be easily mixed together. This is especially useful during seasonal changes or to create your own custom shade.

Can the foundation be used as a concealer in small amounts?

In small amounts, it can help camouflage imperfections, but it won't correct them. The concealer remains the best option for this type of use.

Can the foundation be used for long-lasting makeup?

Absolutely. When properly set with the loose powder, the foundation offers 8 to 10 hours of wear. It remains stable, does not settle into fine lines, and will not oxidize throughout the day.

For very hot days, special occasions, or oily skin types, you can opt for the baking technique: apply a generous layer of loose powder to the areas you want to set (often under the eyes and the T-zone), let it sit for a few minutes, then sweep away the excess using a loose powder brush.

Note: the longevity of your foundation also depends on skin preparation. A good makeup primer or moisturizer can make all the difference in how well the product holds up.

Can the foundation be combined with sun care products?

Yes, they are perfectly compatible. Our foundation is formulated to apply smoothly over your skincare, including sunscreen. For best results, allow your sun protection to absorb for a few minutes before applying the foundation.

What is the best way to apply foundation: brush or sponge? Does the finish look different depending on the tool used?

Foundation can be applied with either a brush or a sponge, depending on your personal preference and the desired look.

  • With a brush: you will achieve a more even, buildable coverage, perfect for quickly smoothing out the complexion and camouflaging minor imperfections. Ideal for a more full-coverage and structured finish.
  • With a damp sponge: the result will be more natural and luminous, creating a lightweight "fresh skin" effect. The sponge is perfect for those who prefer a seamless, streak-free blended finish.

In both cases, the product's fluid and lightweight texture applies easily, leaving a natural finish with no harsh lines. It adapts to all skin types and delivers a luminous, comfortable result all day long.

Tip: Always start with a small amount, then build up to your desired coverage!

Shipping

Livraison gratuite

Shipping is free on purchases of $50 or more, anywhere in Canada except for certain remote areas To know more about it

Suivi de colis

All packages are shipped with a tracking number to track their progress. It is recommended to collect your package promptly after delivery to avoid extreme temperature changes (very hot in summer or freezing in winter).


Livraison rapide

Fast delivery turnaround, usually 1 to 2 business days in most Canadian cities. For remote areas, please allow a little extra time. Learn more.

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